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Style Squad

The Client

Style Squad

Project: Brand & Packaging Design

Deliverables: packaging, branding

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The Brief

Cubiqdesign was approached by All About Designs to create a new children's character brand aimed at 'tweens', selling accessories and makeup sets. The brief included the character designs and turnarounds, a style guide and packaging concepts.

The Solution

The brand was built around five girl characters, each with their own unique style and colour palette. The packaging for each used one of the five key colour ways and included boxes, backing cards and blister sets.

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