Mind Candy is a leading family entertainment company and the brains behind the hugely popular Moshi Monsters. As the flagship product, it has grown to over 80million registered users online and has expanded successfully offline into best selling books, magazines, toys, trading cards, music albums and a movie.
The brief was to create a range of packaging for Moshi Monsters' toys and gaming accessories. The products were designed within the Moshi style guide. The creative also included point of sale (POS) display and landing page designs.