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Logitec

The Client

Logitec

Project: Packaging and Point Of Sale Design

Deliverables: packaging, print

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The Brief

Logitech approached Cubiqdesign to create a Point of Sale (POS) and Point of Purchase (POP) display scheme. Logitech requested a new brand look for the displays to capture shoppers' attention in a crowded market place.

The Solution

The overall look for the shelf scheme was designed around touch points, intriguing shoppers to get involved with the display, touch and test the mice. The graphics cleverly used white space for a clear messaging concept to engage shoppers.

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